Google My Business is way more than just GooglePlus
Google My Business is more than just advanced metrics for GooglePlus business and organizations pages. Updates to the mega-company’s social (and more) platform is only the beginning of what appears to...
View ArticleMobile devices by 2018: $600 billion in e-commerce
One cannot expect online marketing efforts to be effective in the 20-teens unless one is ready to meet the audience where it lives – on mobile devices. If a company or institution’s website and social...
View ArticleMobile devices now dominate digital media in the U.S.
Sixty percent of all digital media in the U.S. is now consumed on mobile devices – read that: six – zero, 60 percent. comScore has just published its U.S. Mobile App Report 2014 which proclaims, “the...
View ArticleMoms use mobile
Want to reach the mommy demographic? Moms use mobile. At least that’s according to a study just published by the Baby Center. The 2014 U.S. Mobile Mom Report (PDF) tells us over 80 percent of moms with...
View ArticleGoogle Mobile Search update: Google guide
As surely you know by now, Google mobile search update will hit April 21 and your website could get left in the search dust if it isn’t what’s called, “mobile-friendly.” We’ve posted about this a few...
View ArticleUnpacking Google Search
Google graced us this week by drawing back the curtains a little into its almost mystical formulae for website visibility which helps us when unpacking Google Search. And yea, sure, it’s a nerdfest but...
View ArticleAround the world on your phone – Google
And just in time for spring break Google is trying to make it easier to go around the world on your phone. Well, plan your around the world tour, anyway, with its new Destinations feature. Seriously....
View ArticleToday it’s mobile, it’s search
Today it’s mobile, it’s search – it’s mobile search, which means it’s voice search; which means means digital marketeers need to evolve. Gone of the days of the ol’ simple website – build it and they...
View ArticleAll search is local and mobile
To paraphrase Tip O’Neill, all search is local and mobile. Well nearly all of it, according to search and advertising giant Google. That’s why Google is moving to cash in with seriously updated Adwords...
View ArticleAnnoying pop-ups will hurt mobile sites
Annoying pop-ups will hurt mobile sites in search results come January, Google announced August 23. If you or your webmaster are among those who insist on programming pop-ups into your mobile site...
View ArticleGoogle boosts mobile search & maps & Allo &…
In a flurry of digital space updates and upgrades, Google boosts mobile search & maps & Allo &… a travel app & concept movies in Google Photos…maybe even soon a new tool to fight online...
View ArticleYou’ve been warned: go mobile or go home!
You’ve been warned: go mobile or go home! If, for some reason, you haven’t picked up on the quantum leap taking place – right now and in the future – in the digital spaces you really need to pay...
View Article